Does this makes sense?
My friend and I are good at building and running GTM / Sales infrastructure.
Think CRM automation, lead routing, enrichment, and internal workflows. For example, automatically syncing data to the right CRM fields, notifying the right sales rep in Slack when a prospect replies, enriching accounts with Clay, and connecting everything with Make, n8n, Zapier, APIs, Webhooks etc.
Our thesis is that most early-stage B2B SaaS companies don't need a full-time GTM engineer. They need someone to design the systems, implement them properly, document everything, and hand them over. After that, we're available on demand whenever something needs to be improved or something breaks.
We're thinking of offering this as a Fractional GTM Engineer service to small funded B2B SaaS startups.
Does this sound like a real pain point from your perspective? I'd love your thought
