I have had some very strong early success using GPT for account evidence briefs, finding the signals that indicate best fit for our customers. Also for expansion opportunities, grounded in slackbot summaries of internal conversations with customers, grounded in gong call summaries.
We use gamma as an AI deck builder to visualize the walls of text produced by deep account research, coupled with extensive prompts
Next layer we are adding in uses Claude to process LinkedIn content and relationships
Intellistack fka Formstack using AI for GTM for the win
Humans in the loop for life ๐๐ง ๐ค
^still required, not optional