I have found it useful with various degrees of "success" > the spamming of visitors is not something I've implemented (but maybe a different discussion re: retargeting visitors is to be had). For the most part, i'm using it in situations where the folks watching the Slack channel, for example, are using it as another signal and then taking specific action based on the visitor. Adam, via other posts, has shared that it needs more integrations. Might be able to further automate some of the ways I've been using it with a handful of other integrations. As a user and implementor for what seems like forever, I've send the the quality improve = higher % of site visitors being matched and higher % of those matches being the actual visitor = in the the early days, if I hit a site, my wfie's profile might be the one matched.
