Hey folks!
I’m currently building an affiliate program for a B2B SaaS (focused on signal-based lead generation for sales teams), and I’d love to learn from people who’ve already experimented with this.
Specifically:
• Where did you find your first affiliate partners? (Twitter/X, Slack groups, Reddit, influencer outreach, etc.)
• What kind of incentive structure worked best — one-time commissions, recurring %, tiered rewards?
• Any pitfalls or lessons learned when trying to scale it without turning it into a “spam magnet”?
I’m happy to share a quick overview of how we’re designing ours if it helps others too.
Any recommendations on where to connect with good affiliates or how to make the program attractive would be super valuable.
