I'm Enrico Forte. Based in Italy, originally from Sicily.
Fifteen plus years in lead gen, affiliate and performance marketing. B2B and B2C, cross-border between Italy, Germany, UK, France and Spain.
Ran real budgets, built consent architectures and tracking infrastructure for a multi-entity group that processed millions of records. Worked with e-commerce brands on paid media and data ops during the iOS 14.5 mess.
Now I work on conversion signal diagnostics: checking if what the platforms receive is actually what happened.
On the side I cook way too much and I'm slowly accepting that I come from an island with better food than most restaurants I've tried anywhere else.
