Probably both but mostly find a system that allows automation or just improves efficiency. I don't believe AI is necessary per se but that's just me. It can be a good tool.
cool! I haven't played around with claude that much yet but looks impressive. I know from my experience with writing some facebook ads that finding good copy is a challenge. The idea makes sense to me to use AI as a tool but to keep investing the work to come up with good ideas.
I don't know the details because I'm mostly focused on my own business - but for example you can find people/businesses you would like to work with and keep following up with them.
I think if you want above avg pay one of the most important things is you'll need to become great at what you do but next to that I am starting to realize most of these opportunities come privately. Haven't been looking for work for a while since I was focused on my own business but I realize this now.
Good that you can relate - it's an interesting question so I'm curious to see if we can get some other interesting conversations going with the people here.
For some marketing agencies I know there are many teams being replaced by AI agents currently. But I think this is a question of efficiency and also a company preference. A highly skilled/ambitious salesperson doesn't have time to talk to anyone. I think this is where AI can step in for efficiency.
I also think founders who are motivated to build interesting teams and culture will always keep doing so. But you can't ignore reality so I believe AI will take a supporting role in areas where it is more efficient than humans.
