👋🏻 Hi everyone, I’m Alisa, based between Lisbon and San Francisco.
I’ve spent 15+ years in marketing and growth — from fashion career at Condé Nast and LVMH to building e-commerce businesses, startups, and advising early-stage founders.
Now I’m building Digitalista, where we help B2B founders identify what’s blocking growth, test different GTM strategies, and turn what works into a repeatable system.
We also recently organized the first GTM Singularity Summit—an attempt to write a new GTM playbook for the AI era. You can find it here: playbook1.0.digitalista.tech
🎯 I’m currently looking for a few design partners for our first GTM Lab cohort: early-stage B2B founders with some traction, but whose growth still feels inconsistent or dependent on one-off deals. I’d also love to hear from GTM leaders: what growth bottleneck do you see founders misdiagnose most often?
📍 Lisbon / San Francisco
🔗 linkedin.com/in/alisakorneeva
💼 Founder, Digitalista
🏄 Outside of work, you’ll find me traveling the world with my Pom, surfing in Portugal or Mexico, kitesurfing in Egypt, meditating in India, or diving deep into spirituality and quantum physics.
