Hi everyone! I'm Renee, a B2B growth marketing and conversion rate optimization (CRO) specialist based in Austin, TX. I work with enterprise clients to identify revenue opportunities, optimize sales funnels, and turn high-value prospects into long-term customers. My work combines data analysis, buyer behavior insights, account-based marketing (ABM), and building AI-powered tools to improve conversion rates and drive sustainable revenue growth. What I can help with:
Conversion Rate Optimization (CRO): Identifying revenue leakage across the funnel and optimizing ads, landing pages, and lead nurturing campaigns to improve lead quality and conversion rates.
Account-Based Marketing (ABM): Identifying high-value target accounts and developing personalized advertising and email campaigns designed to convert them into customers.
AI-Powered Funnel Analysis: Building tools and repeatable processes to monitor funnel performance, uncover bottlenecks, and identify opportunities for growth.
What I'm looking for: I'm interested in freelance projects, collaborations, and connecting with B2B teams focused on increasing customer lifetime value (LTV), reducing customer acquisition costs (CAC), and building more efficient revenue-generating funnels. Outside of work: I'm based in Austin, TX, where I love sailing on the lake, playing tennis with friends, and taking long walks with my dog. I'd love to connect with others working in B2B growth, marketing, and revenue optimization! Feel free to DM me here or connect with me on LinkedIn: linkedin.com/in/renee-holden
