Seeking Tips for Effective LI/Cold Email Outreach Strategies

·Jun 10, 2025 09:50 PM·

Hi all, how's your LI/cold email outreach going? Curious what worked best for you. I'm considering Clay and Expandio. Any tips?

12 comments

· Sorted by Oldest

Jared R.
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Doing cold email through Smartlead
❤️1
Pranav G.
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Hey Jared R. have you tried LinkedIn conversation ads? Just worked with someone who only spent $900 in ads and have booked 6 meetings with Director level or above folks that are in their ICP. Typical Cost per calls on LI are around $200-$300 so getting <$200 was quite shocking.
🙌4
Dinuka W.
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I've tried regular LI ads and they've been hit and miss but the connecting to folks with an automated sequence has led to engagements. Pranav G. - Do you know more details about how they executed on the conversation ads?
Steven M.
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What's working well for you in terms of cold email Jared R. and why Smartlead over Instantly, Reply.io etc?
Jared R.
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just a comfort and knowing team
Jared R.
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as i understand it smartlead and instantly are more competitors; reply didn't really come up -
Jared R.
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rotating inboxes - Namit J. helping w deliverability etc
👀1
🙌2
Vrinda G.
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We initially utilized Smartlead, but encountered some challenges with the data quality from Clay. This resulted in higher bounce rates and irrelevant contacts, which negatively impacted our open rates and domain reputation. Subsequently, we shifted to a strategy of manually researching highly targeted lists based on our Ideal Customer Profile (ICP). I'm happy to report that this approach has been working very well for us. 😇
✅2
Namit J.
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Jakub S.- to be honest, they are both very similar. It comes down to preference :) Hey Vrinda G. - surprising to hear that. Happy to help automate whatever you do manually. Almost everything can be automated
Sai M.
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Using instantly, waalaxy(for linkedin automation), and cold calling. Personalization and relevancy are they key to getting replies these days
Jakub S.
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Vrinda G. feel free to DM me if manual research starts to feel a bit slow - I’ve set up couple of automations with Python/Make for few ppl before, happy to help if you’re interested
Harshil B.
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I am using clay, smartlead, leadmagic and chatgpt
🙌2

Jared R.
·
·
Doing cold email through Smartlead
❤️1
Pranav G.
·
·
Hey Jared R. have you tried LinkedIn conversation ads? Just worked with someone who only spent $900 in ads and have booked 6 meetings with Director level or above folks that are in their ICP. Typical Cost per calls on LI are around $200-$300 so getting <$200 was quite shocking.
🙌4
Dinuka W.
·
·
I've tried regular LI ads and they've been hit and miss but the connecting to folks with an automated sequence has led to engagements. Pranav G. - Do you know more details about how they executed on the conversation ads?
Steven M.
·
·
What's working well for you in terms of cold email Jared R. and why Smartlead over Instantly, Reply.io etc?
Jared R.
·
·
just a comfort and knowing team
Jared R.
·
·
as i understand it smartlead and instantly are more competitors; reply didn't really come up -
Jared R.
·
·
rotating inboxes - Namit J. helping w deliverability etc
👀1
🙌2
Vrinda G.
·
·
We initially utilized Smartlead, but encountered some challenges with the data quality from Clay. This resulted in higher bounce rates and irrelevant contacts, which negatively impacted our open rates and domain reputation. Subsequently, we shifted to a strategy of manually researching highly targeted lists based on our Ideal Customer Profile (ICP). I'm happy to report that this approach has been working very well for us. 😇
✅2
Namit J.
·
·
Jakub S.- to be honest, they are both very similar. It comes down to preference :) Hey Vrinda G. - surprising to hear that. Happy to help automate whatever you do manually. Almost everything can be automated
Sai M.
·
·
Using instantly, waalaxy(for linkedin automation), and cold calling. Personalization and relevancy are they key to getting replies these days
Jakub S.
·
·
Vrinda G. feel free to DM me if manual research starts to feel a bit slow - I’ve set up couple of automations with Python/Make for few ppl before, happy to help if you’re interested
Harshil B.
·
·
I am using clay, smartlead, leadmagic and chatgpt
🙌2