The 2026 ABM Playbook: From Strategy to Revenue Webinar Announcement
Hey all! Just wanted to share our first webinar of the year in case it's of interest. The topic is: The 2026 ABM Playbook: From Strategy to Revenue Taking place: Tuesday 10 February, 14:00 - 15:00 GMT The focus is on how you go from a high level ABM strategy, to actual implementation.
Where ABM delivers the most impact in modern GTM strategies
Common gaps between ABM strategy and execution
What “good” ABM looks like once plans are already set
When ABM needs adjustment — and how to course-correct early
Speakers are:
Claire Pankhurst, Head of Marketing & Partnerships at PhiX Technologies
Louis Fernandes, Founder, Magnitude 10 Associates
Kartik Krishnan, Founder and GTM Advisor, Expedite GTM
Myself, moderating
Sign-up is here: https://luma.com/pr8bppys Hope you can make it!