Strategies to Convert Enterprise Accounts in Software Sales
Guys a quick question!❗ So im trying to sell my software to an enterprise account. I dont mind spending good amount of time/money on this particular account but i want to see him converted at any cost. So as safe side i started with relationship building. I sent him an appreciating message and he responded well. Now im not a complete stranger to him. How do i take ahead from here?
- 1.
Shall i share an insightful article from his industry? What if he already knows it and doesn't care.
- 2.
Shall i write a personalised report for him showing my study of his company vs competitors and learnings he can copy from competitors
- 3.
Shall i build and give him a free software tool that might solve a small problem for him
- 4.
Any other ideas ?🙂
