Introducing RSL: A New AI Website Access Protocol for Marketers

There's a new AI-focused website access protocol - RSL. "Really Simple Licensing." Most B2B marketers haven’t heard of it (yet). But, if you're business creates and publishes original research, benchmarks, or knowledge bases, it’s worth knowing this exists. It launched just weeks ago. It’s tries to put a new structure around how AI systems use website content. I put together a quick 2-page FAQ for B2B software and services marketers. Just the basics. Why it matters. Where it might fit into your work. It’s very early days. And adoption is voluntary. I hope this is helpful. .