How AI-Assisted Prospecting Boosts Efficiency for Sales Reps Making Cold Calls

— the reps who do this well tend to be the ones who've figured out AI-assisted prospecting. not just using a sequencer, but actually knowing which research tasks to hand to AI vs. which ones need human judgment. the 10-15 cold calls/day model gets a lot more efficient when the rep can use AI to pre-qualify and personalise at scale. it's becoming a real differentiator in who can pull off fractional successfully.