How to Build Irresistible Offers That Guarantee More Sales Deals in 90 Days
Yo guys, I've been running an outbound lead gen agency for 4 years. We guarantee our clients 3 deals in 90 days. We can do that because we understand offer-building. We build our clients offers or else we'd end of refunding every client. Wanted to share how you can improve your offer and close more deals: I see this 9/10 times with clients. They think they have an offer. A value-prop describes what you do. "We help B2B companies book more sales calls." "We build funnels for coaches." "We run ads for e-commerce brands." These are not offers. They are just service descriptions. An offer is a result, within a timeframe, with the risk taken off the buyer, backed by proof. "We'll get you 3 clients in 90 days or you don't pay." Say that to a stranger who's never heard of you. They get it in 3 seconds. No trust required. No explaining your process. No "let me hop on a call to explain what we do." Run your own thing through this test right now: 1. Does it create NEW money for the buyer, not just optimise what they already have? 2. Would a total stranger understand it in 3 seconds? 3. Is the outcome measured in revenue or clients, not leads or clicks or views? 4. Is there a specific number and a specific deadline? 5. Is the risk reversed, with real terms attached? If you're lazy like me paste your offer to an AI and ask the questions. If you fail even one of these, you don't have an offer yet. You have a pitch. Fix the offer first. The copy, the funnel, the outbound, none of it works until this part is right. If anyone think it will be valuable I'll show how to write emails that book calls next.
