Strategies to Bridge the Performance Gap in Sales Teams
Hey all 👋 Looking for a sense check from the group. One of the challenges I keep running into is the performance gap between top AEs and the middle 70%. Not a new problem, of course. Every sales team has it. But I’m curious how others are actively tackling it at scale. The challenges I've seen with the obvious solutions:
Coaching doesn’t scale easily
Hiring more top performers is expensive and slow
A lot of enablement tools don’t seem to drive real behavioural change
Has anyone found strategies or systems that have actually helped raise the floor? Whether it’s tech, process, or something else, I’d love to hear what’s worked (or hasn’t).
