Hey all — we just launched a resource on “What Converts and Fails on SaaS Websites”. I interviewed the CMO at DoWhatWorks (huge database of A/B test results), Casey Hill, and got some super interesting tidbits from him. He shared:
The Problem with Social Proof
AI Positioning and Messaging
Motion Overload and Ease of Scroll
Website Templates That Hurt vs Help
Startup vs Enterprise Website Strategies
Should You Even A/B Test?
Here’s the link (has our AI agent if you want to talk to it) — hope it’s helpful for my website folks out there.