Thought I'd share this here as well π incase it was useful for anyone. At VendorSage we mapped what tools GTM teams actually run by ARR stage and organized it by use case β vendor(s) so you can sanity-check your stack. We also included spend and headcount. We particularly looked at stacks of teams with with Sales Led G2M strategies. π If your <$5M ARR stack looks like a $20M enterprise build, you're solving for problems you don't understand yet. πIf your $20M stack still looks like $1M, youβre flying blind. π’ $5M ARR β establish multichannel + process control Sales: CRM β HubSpot (if motion stays simple) | Prospecting β Apollo & Sales Nav | Engagement β Apollo & Sales Nav | CPQ (light) β PandaDoc & HubSpot | Recording/Intel β Fathom.ai Marketing: CMS β Webflow | ABM β Clay, HubSpot, Warmly, | MAP β HubSpot | Content β Jasper, Canva, ChatGPT | Attribution β HubSpot CS: Support & Onboarding β Intercom | CS Platform β Vitally RevOps: Automation β Zapier & n8n | Routing/Scoring β HubSpot | Forecasting β HubSpot | Enablement/Notes β Fathom.ai & Notion Graduate when: multi-SKU + approvals + weekly forecast cadence β CPQ/CLM & real pipeline inspection. π₯ $10M ARR β predictable pipeline + partner assist Sales: CRM β HubSpot | Engagement/Intel β Gong | CPQ β DealHub / PandaDoc | Recording/Intel β Gong Marketing: CMS β Webflow, Sanity | MAP/ABM β HubSpot, Clay | Enrichment β Clay | Content β Jasper, Canva, chatgpt, Semrush | Attribution β HubSpot CS: Support & Onboarding β Intercom | CS Platform β Vitally RevOps: Automation β Zapier & n8n | Rev intel/Forecast β Gong & HubSpot | Routing β Default | Hygiene β Clay | Enablement β Gong Partnerships: Partner ops β PartnerStack Graduate when: enterprise cycles (security/RFP) + partner/co-sell contributes >20% of pipe. π $20M ARR β scale ops + partner ecosystem Sales: CRM β Salesforce | Engagement/Intel β Salesforce, Gong | CPQ/CLM β Salesforce CPQ and or Docusign and or DealHub.io Marketing: CMS β Webflow, Sanity | MAP/ABM β Braze Ent + Clay | Content β Jasper, Canva, Semrush, Chatgpt CS: Support β Intercom | CS Platform β Vitally RevOps: Governance/Automation β Tray.ai + N8N | Rev intel/Forecast β Salesforce + Gong | Routing β Salesforce | Hygiene β Clay | Territory, Quota & Enablement β QuotaPath, Salesforce, Gong Partnerships: Partner ops β PartnerStack | Ecosystem mapping β Crossbeam Graduate when: global coverage, marketplaces/co-sell, quotas/SPM & enablement become board topics. Question for you: would you put Salesforce in a sub-$10M stack? Drop a Yes/No and your rationale. https://www.linkedin.com/posts/steven-baker-395855128_your-g2m-stack-should-earn-its-[β¦]m=member_desktop&rcm=ACoAAB9zGOEBcq5ykDu1EKsQU5KY2WsYd3xTBqI
