Introduction from Susan McBride, Founder of MadCat Consulting and Growth Marketing Leader

👋 Hi everyone! I’m Susan McBride — founder of MadCat Consulting and a growth marketing leader focused on scaling DTC, omni-channel, and subscription brands through full-funnel paid media and growth strategy. 📍 Based in Denver, CO 📈 I specialize in blending senior-level strategy with hands-on execution across Meta, Google, Reddit, CTV, analytics, attribution, and conversion optimization. Over the years I’ve worked with brands ranging from American Express and Madison Reed to early-stage startups and emerging consumer tech companies. 🏃‍♀️ Outside of work, you’ll usually find me running Colorado trails, skiing, training for half marathons, or chasing adventures with my twins. 🤝 Excited to connect, learn from this community, and meet other revenue-minded marketers! 🔗 LinkedIn 🌐 madcatconsulting.com