welcome Stuart. the one credit unlocks the whole company angle is a sharper wedge than it probably reads as on the site. nearly all lead data is priced per contact, which quietly pushes everyone toward the ceo, and then people wonder why the reply rate is what it is.
depth per company beats breadth of companies for anything with a real buying committee, because the person who actually feels the problem this quarter is usually a few rows below the title you'd have guessed. good to have someone here who'll talk about the data layer plainly rather than pretending coverage and accuracy are the same thing.