Performance Marketer Specializing in B2B Paid Media and ROI Optimization

👋 Sami 📍 Lahore, Pakistan 💰 Performance Marketer (Agency) 📋 Paid Media / B2B Lead Generation 📝 Obsessed with making every ad dollar accountable — I run Google, Meta, and LinkedIn campaigns for B2B clients with a focus on CPL, CPA, and ROAS. On Google Ads specifically, I work across Search, Demand Gen, and PMax — tightening Quality Scores, cutting wasted spend, and closing the loop with offline conversion tracking so Smart Bidding optimizes toward real revenue, not just form fills. 🎉 Movies, history, and building things from scratch https://www.linkedin.com/in/samisharief/