Hey all 👋 I'm Peter, founder of Parsley. Saw discussion here about capturing signals from cold outreach. Building something that tackles this head-on.
The problem: Cold prospects don't reply, but some do check you out. You have no idea what they cared about, what objections they're sitting on, or how ready they are to buy.
What we're building: https://www.parsley.id – a digital business card with an inbuilt AI chatbot that captures pre-call intelligence:
Intent scoring – prospects auto-qualify themselves based on what they ask (pricing + competitor questions = hot lead, flagged for follow-up)
Pain point mapping – see exactly which topics they care about: pricing, technical, integrations, comparisons
Knowledge gaps – what questions couldn't be answered = objections you'll face on the call
Prospect enrichment – extracts company, role, timeline, and budget context from the conversation itself
Basically: Gong tells you what happened on the call. Parsley tells you what they cared about before it.
Looking for early users – whether you're carrying a quota, managing a team or building the stack. Would love feedback from anyone willing to try it or poke holes in the idea.
Live at parsley.id – or DM me here :)