Suchandana P.

a target list to send slow-drip nurture sequences to

content to then repurpose for other platforms

Recordings of webinars can also serve as a lead magnet for people who don't attend the webinar

Depending on the industry, different forums, groups, and communities are the best way to get visibility for your webinar

Outbound campaign. For this, a standard list building for prospects is important to target for these webinars.

Retargeting is the best strategy for webinars. Tools like Rb2b also give you access to website visitor info

In case of webinar awareness, try committing to a series. Try inviting speakers from outside the org to borrow their audiences.

You should also focus on good personal branding for each of the involved members. People like looking up the speakers if they discover a webinar. So seal that gap