Mike C. yeah.. it takes forever to build the signals ensure that you can find the signals for each prospect in the list build a qualification layer to make sure every prospect would be a good fit and you have a quality list to begin with then coming up with messaging that leverage is those signals effectively it’s it’s a ton of work and I often find myself going back-and-forth words with it. Do you know of a faster process or approach to all this?
I believe this phenomenon is largely driven by mirror neurons and familiarity bias. When we recognize shared traits or experiences in another person, it triggers a positive dopamine response.
