Brice E. i also wanted to highlight something. Having set up and run global revops teams, I discovered that if your product suite is good enough and stable enough, then even insights from hindsight matter. Teams kinda overrate the challenges of a particular deal, especially buying behavior across different geographies - it feels very complex and to some extent it is. However, do a cohort analysis of your support tickets or those interviews I mentioned, or POC feedback or closed lost deals rep feedback, they tend to fall in a few major buckets. Once we know the buckets, we can address the need of the cohort - for example i had some key things from our reserahc included in the sales onboarding and it helped. I am not a fan of understanding in advance every single buying decision factor for every single deal. That is too complex. Even in the age of AI. However knowing the top 5 factors that become bottlenecks or lead to closed won - building a repeatable sales architecture around that helps. Much as we like to think, the deal happened only as a very special complex unique case, isnt very useful.