Benjamin H.

Gamma

Ben C.!!!! Miss you my guy! Great questions / observations regarding strategy & signal before even proceeding with content.

Easy to train AI on these things if you're consistently using a few tools. I have Pro AI tools trained on my brand(s)' voice & tone, style for each social media persona (founders, sellers, devs), and leverage GoogleLM Notebooks for things like competitive research, value props, persona psychographics, etc. Out of box tools – I've only seen suites like TofuHQ or Flare.ai handle automation of content once you train it on your brand guidelines etc.

If you're justing using a CRM as a deal progression tool, PipeDrive could do that, but the email sequencing functionality isn't that strong. The other automations are great for sellers, though. It can also do the meeting booking. So can Apollo.

Yes, we just did. I'll update here once I have more results or if anyone wants to collab on 'GTM Engineering' as a webinar/content piece DM me

Engineers love to solve problems, or showcase their knowledge. Hire a speed chess expert to sit there & see if you can get someone to beat them every 15 minutes. Beating your "grandmaster" wins them a prize. You'll draw a crowd. Chess too much? Try something like a rubiks cube, trivia, connect 4, etc.