Siddharth S. I think we’re talking about slightly different stages, so let me clarify.
I’m less focused on pre-contract prioritization (where CRM sentiment, deal warmth, and rep context absolutely help) and more on the post-contract gap — once a contract is sent, viewed, and sits unsigned.
That’s where I keep seeing deals slip: reps assume momentum, signals exist (views, time since send), but there’s no explicit owner + time window for follow-up.
Have you seen teams handle that stage cleanly with existing CRM tooling, or is it mostly manual/process-driven today?