H D.

This Clay thing, keeps coming up over and over 😂

So now, we’re skewing off topic but what did you wish you knew in the dot com bubble that you think applies now? Question I’ve been asking lots of folks.

Such a good quote

It’s amazing how so many things we think of as new problems in 2025 are really tales as old as time.

The common saying is “AI won’t replace your job, but someone who knows how to leverage AI might.” Maybe the more accurate one is “Automation won’t replace your job, but someone who knows how to leverage automation might.”

I’ve had a hard time with this topic for a while, but eventually came to two conclusions:

Natalie S. what's your ICP and sales motion look like? Without knowing more, I'd suggest looking at Clay + Gong for prospecting and outreach respectively. Or Common Room for a all-inclusive tool, particularly if you have a lot of inbound. But your ICP and motion might change that up. Particularly if its niche.

But like their headline says, they aren't going to tell you what your PMF is or the sales motions that work for your product, they are just going to let you scale them.

There are many tools on the market trying to compete in both spaces right now. My favorite at the moment for augmenting a good SDR is Koala. It gives you a lot of that versatility that the tools Neil W. mentioned (all of which I love) offer, but packages it into a nice neat, and for the time being affordable, suite (since they just raised money and are in growth mode, they are clearly underpricing their offerings).

I've worked with a number of "AI SDR/BDR" tools over the last few months and would second Nicholas P. & Ben B. said. There are two types of tools: those that aim to fully automate the SDR/BDR role and those that try to make SDRs more efficient by making monotonous tasks like going through data easier to do. The latter can 100x a good SDR by allowing them to focus on effectively communicating your product's specific value to a specific person and ensuring they are highly qualified, enthusiastic, and likely to convert into a customer rather than just take a meeting. In contrast, tools in the automation camp often end up being expensive and hard to scale. They send poorly targeted emails that leave a poor taste in people's mouth and harm your sender reputation so emails end up in spam. The only time I've seen them work is if your product's value is clear and widely recognized. And if that's the case, you probably didn't need an SDR in the first place, you needed to focus on marketing, building an inbound funnel, and depending on the product a self-serve motion.