Richard H.

Need more context. But at a high level, it’s an enhancement in most cases. It can’t replace them yet. It will start to replace sales people in the following order imo:

I think it’s further away than we think, and closer than we want to admit. For B2B mm and ent deals, much harder to replace a rep. The real issue is you will get shortlisted and not even know it because of GEO. And if you sell to the tech side of the house, they love the idea of never speaking to sales people until they absolutely have to.

You’re brand is all that matters on LinkedIn. Not your profit, not your company page. Your thought leadership is what sells you. From there trust is built and then they may be interested in what you’re selling. Can’t be done overnight.