AI-Driven Insights: Execs Prefer AI Presentations Over Human-Made
Jared R. Dec '24 we ran an experiment with the senior revenue leadership team at one of our clients (CRO; CMO; VP RevOps and their direct reports) - $270m ARR; B2B SaaS company. We used Gemini 2.0 Flash (not even the fancy models) to just provide an exec level "read-out" on some Ideal Customer Profiling work we did (like a typical strategy consulting firm would do). Only the CMO knew we were using AI to build the final executive presentation memo. They preferred the AI version over the human version in nearly every case. It was eye opening for me! When you combine "aggregated data" that has been specifically designed for LLM's (not complicated, just different) inside a pretty hefty prompt.... you get some high quality results. (Happy to share/give-away what we have... not sure what the right way to do that is)