Hi! 👋 My team and I recently launched a new product. Our users are Canva users. In our GTM we emphasize that our product uses an infinite canvas and we use the thesis "What if Canva and Figma had a child?". And we show the advantages that we have because of this:
Native comparison and iteration of designs - want to try changing the post's design a bit? Copy the design, place them side by side, and choose the best option, or show all the options to the team.
The placement of references side by side when creating designs - place posts/branded materials or just inspiring images next to each other
Convenient work with a large number of designs - for example, you need to prepare marketing materials (specifically 10 pieces) for a new marketing campaign in three style options, so that the team can then choose one or a mix of them.
Great teamwork - need to create a new brand for a new product. You'd like to create a single file where team members can contribute their ideas and add examples/references from other products without disturbing others.
The convenient simultaneous work with multiple designs in different formats
The use of artificial intelligence - for example, you can prepare a social media post for both English and Spanish audiences. You can simply copy the English design and translate all the text into the desired language with a single click.
Please share whether we are clearly communicating the product's core value? What would you add to this list? Hugs to everyone ❤️
Hey John this is actually a really interesting concept positioning it as “Canva + Figma” instantly clicks. you’ve communicated the product’s core value pretty clearly: collaborative design, easy iteration, and flexibility on a single infinite canvas If I’d add anything, maybe highlight who benefits most - for example, “marketing teams, agencies, and content creators who handle lots of design variations daily.” that makes it easier for people to see themselves using it Also, emphasizing how your AI features save time or reduce manual work could make the message even stronger Overall, great direction - sounds like a tool with real potential 👏
