Why Your Sure Thing Deal Goes Silent: Measuring Trust Beyond Words
Why your "sure thing" deal just ghosted We all know the pain: Your rep swears the demo was a 10/10. The prospect said, "This looks great." Two weeks later? Radio silence. Sales leaders are losing millions because we listen to words (scripts) but ignore behavior (tone/pacing). I founded RapportScore.ai to run a forensic audit on those moments. Drawing on my background in Air Force Intel and M&A, I realized standard AI summaries were missing the "Signal." We built a system that ignores the polite words prospects say and measures the physics of their behavior:
The "Polite Lie" Latency: We track the sub-second pause before they answer a budget question.
Tonal Uncertainty: We measure micro-tremors in their voice when they say "Yes."
Most AI wrappers just summarize the transcript. We use 28 distinct analysis engines to quantify the "physics of trust." Stop reading the script. Start measuring the silence.
