Connecting on Multi-Threaded Sales Cycles and Engagement Strategies
Intros Hi RevGenius š I'm AmĆ©lieāB2B sales & marketing leader turned founder, building Laightbulb. If youāve ever worked a long, multi-threaded sales cycle, you know the pain:
Keeping every stakeholder engaged
Staying relevant without being annoying
And trying to close deals when only 5% of your market is ever āin marketā
Laightbulb helps sales reps stay top of mind with every stakeholder in the deal by generating AI-personalized engagement plans that share curated contentāfrom your brand and trusted third partiesādelivered at just the right time. Weāre not another sequencing tool. Weāre focused on nurturing the 95% who aren't ready to buy (yet), and turning passive intent into pipeline. Would love to connect with others navigating multi-threaded enterprise sales.
How are you keeping buying committees warm between meetings?
What tools/strategies are helping you stay relevant during long sales cycles?
Letās connect: linkedin.com/in/ameliemarivain