Insights on Marketing Strategy and Team Execution Challenges

Hey all, Chris here. 👋 I’ve spent the last two and a half decades leading marketing strategy across B2B and growth-stage teams. Lately I’ve been digging into how execution breaks down as teams scale: especially in ops, personalization, and cross-functional handoffs. Excited to learn from this group and join the conversation. If you’ve ever had a campaign stall for reasons that didn’t show up in the dashboard, I’m probably nodding along 🙂