How Sentier Étoilé Helps Small Businesses Unlock Data Insights and Drive Growth Quickly
Hi Everyone, I'm Cameron, the founder of Sentier Étoilé. I spent 6 years working as a data analyst mostly with early stage companies and I realised after 3 months the value I offered these companies fell off a cliff for 3 reasons:
- 1.
I'd give the company loads of useful insights when I first joined but they would still be implementing the actions from those insights a year later.
- 2.
After 3 months my attention would turn to building pipelines, automating process and implementing new tools: valuable work but not immediately valuable.
- 3.
Setting up a data team from scratch would typically cost a company at least £200,000 to hire an analyst, engineer and purchase the required licences to build a proper data team.
Based on this I came to the conclusion that setting up a full time data team is not right for every business but that every business could use the data they already have to gain an advantage and optimise core business functions like marketing, product development and customer retention. So I founded Sentier Étoilé: we use the data businesses already have and exact the useful insights and turn them into actions a business can take for the next year; all within six weeks for a fixed fee. If you're passionate about data and helping small businesses grow drop me a message, I'd love to chat!
