Exploring Tools for Creative Strategy and MarTech Integration

Hey everyone! 👋 I’m Randy, born and raised on Long Island, now based in NYC. I’m a Brand Strategist and Substack Creator (The Strategist Table) exploring how strategy, storytelling, and MarTech intersect to drive growth. I come from the brand and content side, but lately I’ve been diving deep into GTM, CRM, and marketing automation workflows to understand how the best teams turn insights into scalable revenue systems. One thing I’m curious about: for those who’ve bridged creative strategy and MarTech — what tools, frameworks, or workflows helped you make that shift successfully? Would love to connect → https://www.linkedin.com/in/randy-paul/