I've been talking to a few teams lately about how they manage messaging across multiple tools — like HubSpot, Intercom, onboarding platforms, outbound tools, etc.
Curious how you all handle it:
– How do you keep track of what’s being sent to customers across tools and teams?
– Is coordination ever a challenge? (e.g., overlapping emails, gaps in onboarding, mixed messages)
– And how big of a pain is this in your day-to-day?
Trying to understand how common this is across RevOps, marketing, and CS — would love to hear how you're approaching it.