Adam

Any marketing/growth leaders open to a paid consulting call? I'm building an AI agent that helps you capture more of the visitors you're already driving to your site. Looking for feedback to refine our GTM strategy. DM or drop your profile here.

Hey, question: does anyone else still end up with like 30-40% unqualified meetings on their calendar no matter what they do? I've heard forms, qualification calls (SDR), stricter criteria... but there's always a chunk of meetings that shouldn't have been booked. Worst part? You still need to take those calls because you never know! Has anyone actually cracked this or is it just part of the game?

Is anyone else seeing tension between SDRs and AEs over meeting qualification? I've heard of 2 approaches: SDRs qualify during disco calls and hand off to AEs, but then AEs complain about wasting time on unqualified meetings Or AEs have final say on what counts as "qualified", but that seems unfair since SDR comp depends on someone else's judgment... Has anyone actually figured this out or is it just always messy?