Incorporating Reddit into Your 2026 Strategic Plans

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Hey all, how - if at all - are you including Reddit in your plans for 2026? For context: Google cited Reddit 136 billion times in 2024. That's just Google AI Overviews. Add Perplexity at 46.7% citation rate across 780 million monthly queries. Add ChatGPT citing Reddit 11.3% of the time. These numbers are nuts.

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1 comment

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David G.
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We just ran a small Reddit test and saw early traction. It’s messy but real, people there ask questions before they ever hit Google. That signal’s gold if you can interpret it right. We plan to continue our testing and optimisation. I'd be happy to share some of our early insights, DM me.

David G.
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We just ran a small Reddit test and saw early traction. It’s messy but real, people there ask questions before they ever hit Google. That signal’s gold if you can interpret it right. We plan to continue our testing and optimisation. I'd be happy to share some of our early insights, DM me.