Has anyone found an AI SDR product they would really recommend? I have always been reluctant - I don’t want to flood the market with poor quality outreach - but we are in the perfect conditions (big TAM, AI tools offering free value) so I’m considering giving it a go.
💯 , it's been a while, I'll ping u
Tom R. My 0.02c, I think you're on a right track, and AI in outbound is a no-brainer if implemented right. It works amazingly well for things like lead list filtering & segmentation, personalization / relevance research, copywriting & optimization. Everything to speed up SDR workflows and basically, all the stuff that makes it 10x faster and easier to book more meetings. Where AI isn’t there yet (and I’ve tested the best tools): Cold calls, Personalized video outreach and those weird AI voice notes. Those should stay human-led (cold calls + demos especially and also top Tier accounts) That said, AI workflows can save your SDR team a ton of time and $$$, but there’s also lots of trial & error that can burn both if you don’t know what you’re doing. In many cases, makes much more sense to get an agency to set things up for your team. Ping me if you want recs on agencies that implement this, I know most of the players on the market (I'm not a referral partner, nothing in it for me, just know which ones are good and which ones not so much)
Hey Tom R., we're still finding value with human SDRs, but having success running AI automation workflows with Tapistro as a support layer. There are some lightweight options you could use to identify intent signals, enrich and score accounts and contacts, and quickly launch personalized outreach over email and LinkedIn. Good for small teams and scaling to support the size of your TAM. Happy to share more info or outline some specific workflows if interested.
Ohh duh sorry missed that. I took a peek at your case study page. What industries or niches are you finding it's working best for? It feels like this would work pretty well SMB, non-tech... especially inbound...also, obviously B2C (both in and out).
Interesting Brian Prokopowich - what's your company?
Mike C. & Tom R. Mike, regarding the use of AI Voice for both inbound and outbound interactions, I’ve found it to be quite effective. Our experience with B2Brocket AI Voice for outreach has been very positive; our clients are seeing excellent results. The technology keeps improving in speed and quality; the only real issue right now is a slight 2-second delay, which can be noticeable. However, if you deploy it strategically, especially at key conversational moments, the pause becomes almost imperceptible. I also know of several other companies achieving strong outcomes using AI Voice on their inbound channels. The performance really hinges on the amount of data you can provide, as more information allows the system to better understand your business and respond accurately. With our own B2BRocket AI Agents, we started out by feeding in just a handful of website details and some basic company background. Now, we’re able to upload up to 10,000 pages of documentation that includes videos, presentations, branding materials, and more. I’m excited to see how much further the technology will advance over the next six to twelve months. Just wanted to give you my two cents on the topic.
Chandana P. i'm sure there are cases where a preliminary call from a non human works (doctors offices, car dealerships...B2C stuff... we're still a ways off from productive "AI SDRs" in B2B from a calling standpoint. Jaro Z. - Nooks I hear is good. I haven't tried it myself, but a good buddy of mine works there and everyone else is talking about it. This IS a good use of AI. Fully support 😎 I don't play much in this area of ToFu anymore otherwise I would probably be more up-to-date on good coaching tools. This would be an awesome topic to dig into Jared R. - maybe a webinar or something?
chipping in - I totally agree with the human touch point. Any recs for good rep coaching tools?
Mike C. Wouldn;t it make sense to get an AI SDR for preliminary calls? Or is it better to keep it human-touch?
Skip it. Gotta keep the humans around still. Nothing beats the true real human built strategy/targeting. What's your tool?
Hey Tom, happy to throw my hat in the ring for you. I work with the team at B2BRocket.ai. I would be happy to give you an overview of our platform and demo if you want. I always pitch B2B Rocket platform as an “SDR in a Box”. DM me if you want to have a chat.