Hey Suchandana P. Not sure if you've heard of Tapistro, but it’s kind of like having Clay, Zapier, and Instantly all in one GTM AI tool. It keeps data clean, surfaces the right contacts at the right time, and handles outreach automatically. Shot you a LinkedIn invite. Happy to show you what it looks like or answer any questions if you’re curious.
Hey Niki L. totally get that. The back-and-forth between Amplemarket and SF can be a pain. You might want to check out something like Tapistro. It can handle list sourcing, enrichment, and identify intent signals while keeping the data fresh and synced in SF. From there, it can also surface the right contacts at the right time (based on signals and website activity) and automate initial outreach from your team. Happy to show you what that looks like if you’re curious.
Just dm'd you his LinkedIn if you ever want to drop him a message.
Ganesh G. I've got a BDR generating 8-12 SQLs each month for CX solutions. Primarily focused on power dialing CX leaders at mid-market and enterprise accounts. It's been valuable to have as many phone convos as possible to understand where different companies are with their CX stack and strategy. Once we've had those initial discussions over the phone, we follow up over email and LinkedIn. Much better email engagement and reply rate once we've had a chat with the prospect or a colleague who referred us. And we're able to keep the messaging relevant to their specific environment and challenges over the next 6-12 months. Signals like current tech stack, estimated number of customer service agents, and likeliness to consider CX improvements in the next 12 months keep our efforts focused on the right type of accounts. It's more of a hyper-relevant ABM play, than it is a spray and pray approach. Best of luck.
Hey Suchandana P. I'm a big fan of keeping BDRs on the phone instead of clicking buttons to send hundreds of templated, generic emails that struggle to book meetings. I’d recommend a power dialer like Salesfinity, Nooks, or Orum for the calling, with a separate team member orchestrating the email on their behalf. There's some nuance depending on what your BDRs are targeting. Whether it's cold outreach or marketing lead follow-up, massive ICP versus tightly defined ABM outreach, and the integration piece with any existing tools/CRM. If you've got any more info on what your current stack looks like, I could narrow down some specific suggestions for you. Feel free to DM me with any questions.
Randeep W. What does your email offer look like? Do you have a free trial? If you're messaging isn't good enough over email, then I worry about the effectiveness of your LinkedIn Ad messaging, which is way more expensive. I'd suggest scaling back the LinkedIn Ads and scaling up your efforts over email. It's much easier to test messaging and offers over email, you can pivot faster, and it should have a much lower cost per interested lead. You'd likely get more return from digital ads once your messaging has been proven and your ICP clearly defined. There are a lot of cool and clever plays with cold email that involve AI, automation, enrichment, and personalization. If you're running static, generic templates in Apollo and not seeing much success, it could be a decent time to re-evaluate this part of your GTM motion. Shoot me a DM if you're open to sharing some ideas.
Yeah, totally fair, “spreadsheet” probably doesn’t do Clay justice, it’s definitely a smart one. And I get what you mean on credit management when the workflows are set up right. What’s really interesting for me is the automation layer beyond list-building. For example, say an outbound campaign based on hiring signals drives someone to the website. How can you recognize that visitor, connect them back to their existing profile/journey, and then automatically extend the campaign while taking all of that into context? That's where I see many companies struggle or hit bottlenecks. To ensure that leads don't blindly get enrolled in a never-ending series of one-off campaigns, I often see human AEs or SDRs spend a considerable amount of time digging through the CRM and trying to surface all the data points needed to craft a timely and relevant follow-up message.
Hey Vincent Tapistro is more of a GTM workflow platform than it is a spreadsheet/database. Think of it like having AI agents that watch the market, update account profiles in real-time, and then automatically kick-off the right sales or marketing workflow. Rather than manually building and enriching lists and pushing them to different platforms, you would create workflows to run personalized end-to-end GTM plays automatically in real-time. Tapistro also uses "prospect profiles" when you enrich leads that combine multiple signals/enrichments in one place. So you don't spend as many credits enriching the same leads over and over across different tables/campaigns. Once something is enriched, you can use that information in any workflow. Here's a quick breakdown on other differentiators: https://www.tapistro.com/tapistro-vs-spreadsheets
Hey Rahul W. some type of AI workflow could help to enrich your ICP accounts for scoring (fit, demographics, intent) and prioritization. One suggestion to keep costs down and simplify is to consolidate your stack. Not sure what you know about Tapistro, but it could replace your current tools and handle data, enrichment, signals/triggers, and email/LinkedIn outreach in a single platform. Happy to share more info or show how you could orchestrate GTM workflows that combine the six tools you mentioned.
