Jared H.

Complex routing isn’t smart routing. It’s latency. Symptoms

Principle

Design

Outcome

Most RevOps teams aren’t under water because they’re bad at prioritizing. They’re under water because they’re carrying invisible work. Things like: -Untangling bad field logic -Manually patching broken integrations -Rebuilding workflows with no documentation -Intervening before GTM teams break everything (again) Here’s what we’re helping revops teams implement to get out of this mode: ✅ Intake forms with clear routing logic ✅ Tiered SLA queues based on business impact ✅ “Shadow work” & Time tracking dashboards to visualize hidden ops lift ✅ Workflow ownership docs — so RevOps isn't the only safety net It’s not about saying no. It’s about making the invisible visible — before the whole boat goes under.

I can’t believe it’s 2025 and I still need to say this: 👉 RevOps is not just Sales Ops. 👉 RevOps is not just for Sales. If your org still thinks RevOps = “make Salesforce dashboards better” … you’re leaving growth on the table. RevOps is the connective tissue across marketing, sales, CS, and finance. It’s where GTM strategy gets operationalized. When companies box it into “just helping sales hit quota,” here’s what we see: ❌ Marketing and CS get ignored in system design. ❌ Data models collapse because finance isn’t aligned. ❌ Automations solve surface pain, but not root causes. Meanwhile, the orgs that treat RevOps as a company-wide growth engine? ✅ Top of the Funnel Grows & Pipeline Gets Stronger ✅ Handoffs actually work. ✅ The customer journey finally matches what the deck says. Across clients, the #1 unlock we see is reframing RevOps as a board-level growth function — not an admin team for sales. If I see one more company limit RevOps to pipeline reporting, I’m going to start handing out chalk and making people write this on the board.

Quoting shouldn’t be overcomplicated. Too often, companies overcomplicate their quoting tools. Layering in unnecessary steps, confusing breakdowns, and endless back-and-forth. It doesn’t just slow down your team…it confuses the customer. The best quoting experiences are: ✅ Simple for the user to build ✅ Clear for the customer to understand ✅ Seamless in moving the deal forward ✅ Tracks the right level of granularity At the end of the day, a quote isn’t about showing how complex your system is it’s about making it easy for someone to say yes. Keep it simple. Keep it seamless. Quoting shouldn’t be overcomplicated. Too often, companies overcomplicate their quoting tools. Layering in unnecessary steps, confusing breakdowns, and endless back-and-forth. It doesn’t just slow down your team…it confuses the customer. The best quoting experiences are: ✅ Simple for the user to build ✅ Clear for the customer to understand ✅ Seamless in moving the deal forward ✅ Tracks the right level of granularity At the end of the day, a quote isn’t about showing how complex your system is it’s about making it easy for someone to say yes. Keep it simple. Keep it seamless.